developing a change plan step 4 communicating the change vision
To complete Step 4 in your Change Plan, compose a cohesive document that addresses the following:
- Develop an 8- to 10-slide PowerPoint presentation that you would present to your guiding coalition and other key stakeholders about your strategy to communicate the change vision. Your PowerPoint should include the following:
- Title slide (1 slide)
- Introductory slide (1 slide)
- Body slides (4–6 slides)
- Explain your overall strategy for communicating your change vision.
- Outline the steps you will take to ensure the change vision is communicated to all stakeholders.
- Outline the steps you will take to reinforce the change vision after the initial communication.
- How can your guiding coalition and other stakeholders help share the change vision and create a positive attitude toward the change?
- Analyze the techniques stakeholders can use to help others buy-in to the vision. Outline the specific steps you or others can take to create buy-in and bring stakeholders onboard.
- Develop an analogy or metaphor that describes your vision. From this analogy or metaphor, develop a brief motto or slogan that would help individuals stay focused on the change.
- Explain how you would use the community or organizational networks and values to spread your message.
- Explain your overall strategy for communicating your change vision.
- Conclusion slide (1 slide)
- Reference slide (1 slide)
