external-analysis-sears-1

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I have already created the SWOT analysis and attached the paper to this question for your reference. What I need from you, I will put in BOLD. please make it atleast two pages. The Reference at the bottom of this page goes with the SWOT analysis I created.

For the assignment this week, write a paper that’s at least two pages in length and completes the following:

  • Create a SWOT analysis for you company that is specific and explains choices thoroughly. Avoid being generic with your choices. Relate them directly to the industry and business that you’ve chosen. A minimum of four points should be present under each heading.
    • The internal portion of the SWOT could include quality of human capital, product lines, employee relations, and current internal business processes. Outside research is recommended.
    • The external portion of the SWOT could consider sociocultural factors, competitors, technology trends, suppliers’ potential legal issues, and even changes in the economy. Again, outside research is recommended.
  • Based off of the information that you’ve gathered, create three strategic goals for your chosen company.- This should be written in APA format with cited references ( please make atleast 2 pages)

Isidore, C. (2018, May 31). Sears is closing 63 more stores. Retrieved April 19, 2019, from https://money.cnn.com/2018/05/31/news/companies/se…