what-is-discussion-board

by

Answer each question separately, not more than 6 lines for each answer.

11- This chapter explains the workings of the international monetary system. Explain why the gold standard collapsed and identify what if any is the case for returning to some type of gold standard.

12- This chapter reviews the basic principles of strategy and the various ways global businesses can grow/expand their profitability. Define and explain how a localization strategy will affect product development and marketing of a global business.

13- This chapter reviews the various strategies for entering a foreign market. Identify and explain the three advantages and three disadvantages of the wholly-owned subsidiary business model.

14- This chapter reviews various strategies that a global business can utilize to establish themselves as exporters. Define the process of countertrade and explain how a company might make strategic use of countertrade as a marketing tool to generate export revenues and what the risks are associated with pursuing such a strategy.